Resources

Here we’ve put together a few resources that you may find useful:

Broken link and general web site checker:
A free download that allows you to check broken links, size of images, number of pages etc in any web site Xenu site spider

Is your site accessibile?
Use http://webxact.watchfire.com/ to see how accessible your site is.

Check the links in to your site (or your competitors):
To check how many people have links to your web site (which is important for Search Engine profile):
Google: link:www.companyname.co.uk in the search window

What Keywords to use.
Wordtracker allows you to check what terms people are really searching for on a daily basis (use the free trial).

Overture will show you how much people are paying for particular terms using Pay Per Click.

Statistics resources
E Marketer is a useful resource for all the latest statistics, as is W3Schools

Help understanding Search Engines
Search Engine Watch will give you all the latest information on Search Engines and Directories.